2 Stars coffee
2stars is a company that was named after its two founders who always strive for excellence. The company wanted to rebrand their coffee to attract more customers and increase sales.
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The rebranding project for 2 Stars coffee brand was a strategic effort to improve the company's market position by creating a modern and attractive brand identity and packaging that represents the quality and passion of the founders. The new design concept with stars and coffee leaves, bright colors, and a modern design aims to attract new customers and increase sales.
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The integration of stars and coffee leaves into the design, representing the brand's name and values, is a creative approach to expressing the brand's identity, while the bright colors create a bold and eye-catching design that stands out on the shelf. The careful selection of colors also helps to express nature, which is associated with coffee and the brand's commitment to quality and excellence.
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The implementation of the new design involved collaboration with a printing company to ensure that the colors and quality of the design were consistent across all products. The new design was applied to all the products, including coffee bags, cups, and other packaging materials.
The success of the rebranding project is demonstrated by the positive feedback from customers and the increase in sales. The new design helped the brand attract new customers who were drawn to the modern and attractive design. The company also received positive feedback from customers who appreciated the quality and passion represented by the new design.
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